TIPPS Mystery Dining in Dubai – a new concept from London
Introducing Tipps, the simplest and most cost-effective way to roll out a mystery dining program in the F&B sector.
I got involved with Tipps and mystery dining as I was so fed up at being treated quite differently when dining as a genuine customer vs a food blogger.
It’s critical for a venue to have a cost effective mystery dining program that’s easy to implement and uses genuine customers who regularly eat out in Dubai. Welcome to Tipps Mystery Dining in Dubai.
Cost Effective mystery dining in Dubai
Tipps is an award winning technology-based product, which allows for more cost-effectiveness than traditional Mystery Dining companies.
KEY POINTS
Genuine feedback sent via an email report in real time sent to as many people as you like, from bona fide customers, not food bloggers or influencers.
Key points about Tipps
- Operated via whatsapp on a mobile phone so no one knows who the mystery diner is
- Restaurants tailor their feedback questionnaire template and so get feedback on precisely what they need – are you a vegan, vegetarian or flexitarian ? No problem asking alcoholic beverages related questions, or shisha either.
- Genuine insights collected at the time of the eating journey, not after the event. These insights are provided to the venue immediately via email giving scope to fix things fast.
- Mystery diners are regular customers, not food bloggers and are carefully vetted before hand via a screening process.
Negative feedback can be addressed quickly internally, in addition messages giving positive feedback can be fed into and amplified on social media channels, capitalizing on things customers like and want more enabling social media campaigns to be in sync with what customers are looking for.
Some of our clients in the UAE
Cloud Kitchens, fine dining Indian restaurants, South East Asian casual cafe in JLT and a mid market Mediterranean + shisha cafe in the Meadows.
We know most restaurants appreciate genuine feedback but here’s what usually happens:
Diners only leave feedback if they’ve had a really good experience or a really bad one.
There’s often no one interested in taking your feedback seriously at the time of your dining experience and anyway most people would prefer to be anonymous when leaving feedback.
You already have a mystery dining company ?
